The Results Are In: Gen Z College Students Talk Beauty Products

Beauty products—hair- and skincare, makeup, and fragrance—comprise an $18.8 billion category* that’s growing steadily, in large part due to Gen Z’s purchasing behavior.


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BNC Marketing

October 10, 2019

The BNCM team brings a wide range of industry knowledge and job experience to the table. Our ultimate objective is to give our partners direct access to college students, so they can begin to build a successful, long term relationship with this coveted audience.